Adidas watches carry the reputation of a sporting brand that has been present since the 1920s. One can expect from Adidas watch manufacturing the same precision technology that goes into every product designed by the Adidas group. The founder, Adi Dassler, began the Adidas company with the vision to provide every athlete with specialized equipment for their sport. For every major sporting event he came up with a product innovation. This began with the German soccer team winning the world cup in 1954 wearing Adidas spikes, and continues to the present and future with the recent Adidas products designed for the Beijing Olympics in 2008. The Adidas Company carries with it a commitment to being the best and challenging performance technology. As a leading name in the athletic fashion industry their sportive and smart line of fashionable watches will not disappoint you. Adidas timepieces are trendy, stylish, durable and reliable. The Adidas Watch range provides for a wide spectrum of designs. From colorful plastic fashion watches, to stylish stainless steel chronograph designs, to multiple-function performance sports watches. For casual or sports wear the Adidas watch range is affordable and covers a broad range of tastes. Adidas has a total of 25 000 employees worldwide; 2 000 of these make up a team of designers, product developers and experts for biomechanics and material technology based at their headquarters in Germany. In addition to the sporting apparel, at the headquarters Adidas have developed a range of high performance Adidas watches for children, men and women.